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contributors

european campaign playbook is built on the expertise of EU-based practitioners, researchers, and legal specialists. Every contributor provides a disclosure statement and every regulatory article is peer-reviewed.

Ana Oliveira

Senior Communications Consultant

SEC Newgate · Belgium

Senior Communications Consultant at SEC Newgate, working on policy and public affairs communication.

policy communicationspublic affairsmessagingplain language

Disclosure

Ana Oliveira is a Senior Communications Consultant at SEC Newgate. The views expressed in this article are the author's own.

Brett Kobie

Chief Strategy Officer

Bump

Brett Kobie is Chief Strategy Officer at Bump, working on strategy in EU public affairs.

EU public affairsstrategystakeholder engagementconvening

Disclosure

Brett Kobie is Chief Strategy Officer at Bump. The views expressed in this article are the author's own.

Diana Horghidan

Senior Strategic Communications

Diana Horghidan works in senior strategic communications, focused on policy and public affairs.

strategic communicationspolicy communicationsAI in communicationspublic affairs

Disclosure

Diana Horghidan works in senior strategic communications. The views expressed in this article are the author's own.

Eadbhard Pernot

Executive Director

Carbon Management Europe · Belgium

Executive Director at Carbon Management Europe, working on energy and climate advocacy.

energy and climateadvocacypublic affairsmessaging

Disclosure

Eadbhard Pernot is the Executive Director of Carbon Management Europe. The views expressed in this article are the author's own.

Gareth Harding

CEO, Founder and Owner

Clear Europe · Belgium

Contributor focus: EU communication, public affairs, storytelling, training and strategic communication.

EU communicationpublic affairsstorytellingtrainingstrategic communication

Disclosure

This article builds on Gareth Harding's short article and a Clear Europe workshop insight from novelist, actor and film director Danny Sheinmann.

Giovanni Collot

Public Relations Manager

CEN and CENELEC · Belgium

Public Relations Manager at CEN and CENELEC, working on policy communications.

policy communicationspublic affairsexpert communitiesmessaging

Disclosure

Giovanni Collot is Public Relations Manager at CEN and CENELEC. The views expressed in this article are the author's own.

Gökşen Çalışkan

Senior Advisor

Euractiv Advocacy Lab

Gökşen Çalışkan is a Senior Advisor at the Euractiv Advocacy Lab.

political advertisingEU complianceadvocacyTTPA

Disclosure

Gökşen Çalışkan is Senior Advisor at Euractiv Advocacy Lab. The views expressed in this article are the author's own.

Jakov Bojović

Author, 'Policy Communications: How to Write an Effective Policy Brief' (John Harper Publishing, 2025)

Jakov Bojović, PhD, is the author of 'Policy Communications: How to Write an Effective Policy Brief' (John Harper Publishing, 2025).

policy writingpolicy briefsAI in writingpolicy communications

Disclosure

Jakov Bojović, PhD, is the author of 'Policy Communications: How to Write an Effective Policy Brief' (John Harper Publishing, 2025). The views expressed in this article are the author's own.

Jesús Azogue

Chief Operating Officer

ZN Consulting

Jesús Azogue is Chief Operating Officer at ZN Consulting.

AI in organisationsknowledge managementtrade associationspublic affairs

Disclosure

Jesús Azogue is Chief Operating Officer at ZN Consulting. The views expressed in this article are the author's own.

Jimena González

Digital & Fintech EU Regulatory & Public Affairs Consultant

Freshfields

Jimena González is a Digital & Fintech EU Regulatory & Public Affairs Consultant at Freshfields.

digital public affairsfintech regulationemployee advocacyLinkedIn

Disclosure

Jimena González is Digital & Fintech EU Regulatory & Public Affairs Consultant at Freshfields. The views expressed in this article are the author's own.

Kasia Kowalewska

Founder; social media trainer and consultant

Unbubble

Kasia Kowalewska is the founder of Unbubble and a social media trainer and consultant.

short-form videosocial mediacontent strategyBrussels comms

Disclosure

Kasia Kowalewska is Founder; social media trainer and consultant at Unbubble. The views expressed in this article are the author's own.

Max Pietrangeli

Policy Comms & Reputation

FleishmanHillard EU

Max Pietrangeli works on policy comms and reputation at FleishmanHillard EU.

AI in communicationsreputationpolicy commscontent strategy

Disclosure

Max Pietrangeli is Policy Comms & Reputation at FleishmanHillard EU. The views expressed in this article are the author's own.

Roza Ismailai

Communications Manager

European Cultural Foundation

Roza Ismailai is Communications Manager at the European Cultural Foundation.

creatorspolitical influencenarrativecommunications

Disclosure

Roza Ismailai is Communications Manager at European Cultural Foundation. The views expressed in this article are the author's own.

Sebastián Rodríguez Pérez

Founder

European Campaign Playbook · Spain

Sebastián Rodríguez Pérez is a European campaign strategist with direct experience running and advising campaigns for some of Europe's largest pro-European organisations. He founded the European Campaign Playbook to codify practitioner knowledge across the EU's 27 political environments and make it accessible to campaign professionals, advocacy teams, and civic organisations working at the European level. His work spans electoral strategy, EU public affairs, digital campaigning, and the integration of AI tools into political communication workflows.

European campaign strategyEU public affairsDigital campaigningAI in politicsCross-border advocacyGEOSEO

Disclosure

Sebastián Rodríguez Pérez is the founder of the European Campaign Playbook and Campaign Intelligence Library. He has worked with pro-European organisations across multiple EU member states. He maintains editorial non-partisanship in all published content; where articles relate to campaigns or organisations he has directly worked with, this is disclosed within the article. He holds no current positions in active electoral campaigns.

contributor model

Editorial independence

All contributors write independently. The Library does not accept commissioned content from vendors or commercial interests.

Mandatory disclosure

Every contributor provides a disclosure statement that is published alongside their articles. Undisclosed conflicts are grounds for removal.

Peer review

Legal briefings and articles touching regulation are peer-reviewed by an independent specialist before publication.